
What was the inspiration?
What sets Intentico’s technology apart from other experience management platforms is the ability to accurately predict the intent of their customer and deliver a personalised experience based on these signals. The design goal was to capture this aspect as a visual cue.
What sets Intentico’s technology apart from other experience management platforms is the ability to accurately predict the intent of their customer and deliver a personalised experience based on these signals. The design goal was to capture this aspect as a visual cue.
What do the shapes represent?
The dots represent raw information, and the dashes represent the intent extracted from them. The decoded intent takes the dynamics of a pointed arrow as a symbolic representation of efficiency (of the process).
The dots represent raw information, and the dashes represent the intent extracted from them. The decoded intent takes the dynamics of a pointed arrow as a symbolic representation of efficiency (of the process).
What do the colours signify?
Blue represents trust, reliability and conveys approachability. Pink adds warmth and energy. Both colours blended as a gradient create a vibrancy that is inviting and approachable.
Blue represents trust, reliability and conveys approachability. Pink adds warmth and energy. Both colours blended as a gradient create a vibrancy that is inviting and approachable.
Also note that the “i” is always a small letter indicating not only intelligence but also an attitude to resolve customer queries